Irrespective of your understanding, the facts state that artificial intelligence is relative. The crawlers on the internet view the keywords along with the key phrases you enter into the internet search engine and browse them instantly. When one strikes the enter key or clicks search, the robots promptly sort the items in compliance to the relevance of your keywords and phrases. Written content by a search engine optimisation company in Mumbai on the web can be easily developed just because the spiders on the web can easily interpret everything that you put on your website. The day is not far away when they will be able to interpret the meaning of video and photos too. These robots have the ability to read your written content inside a fraction of a second. Thus, it’s recommended to make use of appropriate keywords in your headline so that the robots can read and categorise your articles properly.
Earlier, SEO copywriting involved entrenching the words that users utilise in the search engine within a page’s content. So for example, someone looking for a good pizza restaurant in the vicinity of Andheri East in Mumbai might look for ‘pizza in Andheri East, so these are the keywords that your copywriter would embed in the page content. This would help the search engine recognise your page’s content with that specific keyword. In the past, these were basically exact match searches. However, Google got better and started using synonyms, so if you were looking to rank a page of your car sales site, you could have used car, automobile, auto or vehicle and Google would still understand when it read a search query for car and a page that talked about vehicles, that there could be relevance.
Then in September 2013, Google announced its recent, quiet launch of a new algorithm known as Hummingbird. This was a crucial event as Google began to evaluate queries semantically, trying to comprehend what the query was really looking for. It was able to go far beyond simple synonyms, even beginning to extract searcher sentiment in some instances.
Can we call this Artificial Intelligence?
Barely! It’s just a scratch on the surface of true Artificial Intelligence. In fact, there’s a lot of disagreement in the community about what ‘artificial intelligence’ actually is. Things such as intent and sentiment are difficult to determine precisely, even for a human. Computers are just math calculating machines, while they can project likelihoods to the nth decimal place; their manner of thinking is closer in association to our own.
The question still looms as to how artificial intelligence relates to SEO and web optimisation. The answer is, any type of software which helps people access the web, help to build web sites and use the online world in the same way as other people, is achieved through artificial intelligence. No sooner are submissions published online, it’s categorised precisely like all the information on the internet.
eTrack Media is a leading Website Optimisation Services In Mumbai offering state of art Social Media, SEO services. In all these years of operation, and with trained and experienced professionals, the company has delivered outstanding SEO, SMM and website optimization services in Mumbai to some really high esteemed clients.
Earlier, SEO copywriting involved entrenching the words that users utilise in the search engine within a page’s content. So for example, someone looking for a good pizza restaurant in the vicinity of Andheri East in Mumbai might look for ‘pizza in Andheri East, so these are the keywords that your copywriter would embed in the page content. This would help the search engine recognise your page’s content with that specific keyword. In the past, these were basically exact match searches. However, Google got better and started using synonyms, so if you were looking to rank a page of your car sales site, you could have used car, automobile, auto or vehicle and Google would still understand when it read a search query for car and a page that talked about vehicles, that there could be relevance.
Then in September 2013, Google announced its recent, quiet launch of a new algorithm known as Hummingbird. This was a crucial event as Google began to evaluate queries semantically, trying to comprehend what the query was really looking for. It was able to go far beyond simple synonyms, even beginning to extract searcher sentiment in some instances.
Can we call this Artificial Intelligence?
Barely! It’s just a scratch on the surface of true Artificial Intelligence. In fact, there’s a lot of disagreement in the community about what ‘artificial intelligence’ actually is. Things such as intent and sentiment are difficult to determine precisely, even for a human. Computers are just math calculating machines, while they can project likelihoods to the nth decimal place; their manner of thinking is closer in association to our own.
The question still looms as to how artificial intelligence relates to SEO and web optimisation. The answer is, any type of software which helps people access the web, help to build web sites and use the online world in the same way as other people, is achieved through artificial intelligence. No sooner are submissions published online, it’s categorised precisely like all the information on the internet.
eTrack Media is a leading Website Optimisation Services In Mumbai offering state of art Social Media, SEO services. In all these years of operation, and with trained and experienced professionals, the company has delivered outstanding SEO, SMM and website optimization services in Mumbai to some really high esteemed clients.
